The automation of the guest experience.
Digital guest communication is the key to counteracting staff shortages, relieving the workload of employees and meeting guests’ expectations along the entire Guest Journey. A hotelier may wonder what digital solution benefits their business and how it can be integrated in a useful way.
Who are your hotel guests and what are their needs and expectations?
Communicate with your guest prior to their arrival with an automatic message. Answer the most frequently asked questions and provide useful information about your hotel and the area. This service must be essential for every hotelier who wants to increase his guest satisfaction in the long term. In addition, such personalized pre-stay emails are a useful tool to increase your income by offering a higher room category, booking a wellness or offering a table in the restaurant. Collect all relevant data for the registration form. This reduces effort for employees and reduces waiting times at the reception.
The ideal solution is a hotel app that can combine various functions from reservation, up-selling, chat with the reception, automatic connection with Wi-Fi networks, send a push message when, for example, the room is ready for check-in, etc.
For the hotel guest: an application that only needs to be downloaded once for all hotels anywhere in the world and also automatically connects to WiFi networks, so that roaming does not have to be used.
For the hotelier: no need for individual development, only one application that can be adapted to his own house style. This also makes it accessible for small entities.
What does this mean :
An application that is managed by an online software dashboard and linked to the housekeeping software.
1 Connect to the PMS (2-way connection)
– bidirectional connection, if the PMS allows it, ensures real-time data exchange
– both link with cloud based and via FIAS protocol with sandbox
2 Pre-stay email and communication before the guest arrives at the hotel.
– email is sent with unique login
– Have reservation data checked and change the encrypted email to the personal email
– requesting the necessary info, helps the reception of administrative tasks
3 The new generation of upselling per app
– upselling of all services, extras, reservations, …
4 Instay by Throdi app on guest Smartphone
– no purchase of any device required
– Mobile app will receive all wifi networks when Guest open it, store wifi networks and connect to wifi network which is close located to Guest’s device automatically. Mobile app will remove wifi networks data from Guest device after check out.
5 Services in the room, hotel
– integration of door opening systems, home automation, etc.
– hotel guest has all the necessary info, services and account statement on his Smartphone
– direct contact between reception and customer via CHAT
6 Check out online
7 After Stay
– encourages direct booking
– stay in direct contact with your customer
8 What does it cost (ex: hotel of 25 rooms with average room rate of 165 €)
– by growing up-sell sales by 0.37% of your sales, the hire of the application is recouped
– or through the stimulation of direct booking, you can earn back from 8 direct bookings per month
– fixed rent per month, per room, no activation or entry costs
9 Applicatie and Smart TV: (coming soon in development)
– Watch TV through a Zapper Interface
– EPG online TV guide
– Link with Guest Mobile device
– Support for embeded apps, such as Netflix, Youtube, etc
About the author:
Pascal Hochedé is Ceo, founder of Throdi Sp.z o.o. and hotelier. Developing the Throdi application for 4 years. The Throdi application enables automated communication throughout the customer journey to increase customer satisfaction and loyalty, optimize processes and maximize revenue.